We were brought in late into this opportunity. In an effort to design the interiors of their new corporate headquarters in Scottsdale, Arizona, the Fender Corporation selected four firms to compete on this project. With a funky, rocking brand, the design team needed to develop a proposal that conveyed the fun brand while also showing we understood their company.
The team developed a concept that revolved around music and the Fender brand.
/ proposal management / graphics / writings / page layout / research / coordination with 3rd parties /
View the Fender Interiors Proposal (9mb file) | |
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View the Fender Interiors Proposal (9mb file) |